Reach your target audience on
every video platform

Grow your brand with a modern video creation suite that enables your team to scale content production in less time.

Try for free

Unlock acquisition channels with optimized video content

Feeling like you're falling behind with video content is discouraging. Get ahead and reach more people by turning one video into five clips that are tailored for every channel. Kapwing makes repurposing video content 10x easier so you can reach more qualified leads on every platform.

Create for every channel

Eliminate tedious edits by automating your workflow

Optimize videos for each social platform in half the time.Kapwing speeds up video creation by automating tasks like adding subtitles and removing silences. Cut video turnaround time in half with automations that instantly handle the details.

Accelerate video creation

Transform your ideas into winning content using AI

Overcome creative blocks by turning text into videos in just a few clicks with Kapwing AI. Publish straight away or use the video as a starting point and make edits after—you have full control over the final creative.

Generate content

"Kapwing is incredibly intuitive. Many of our marketers were able to get on the platform and use it right away with little to no instruction. No need for downloads or installations—it just works."

Eunice Park
Studio Production Manager at Formlabs

The fastest way to create

modern marketing content

Tailor your videos to fit any social media or video platform and craft content that will generate leads.

Podcasts & webinar clips

Get more eyes on your content when you repurpose full podcast episodes and webinars into multiple short clips to post on every channel.

TikToks & IG Reels

Edit short-form, vertical videos or repurpose your existing longer content without worrying about storage, load times, and visuals getting cut off.

Video ads

Capture more leads across channels with video ads on Facebook, Instagram, TikTok, YouTube, and Pinterest.

YouTube videos

Compilations, vlogs, explainers, highlights, and more—edit professional and engaging content for your YouTube channel.

Linkedin clips

Engage with your professional network and increase brand awareness by posting video content on Linkedin.

Customer testimonials

Showcase testimonials from real customers in product demos, presentations, tutorials, and talking head videos.

Every video creation tool you need, all in one place

Get all your editing done in one place. Craft your videos for every platform using powerful features accessible to everyone.

Online video editor

Edit your videos with our fast, powerful video editor. Accessible for beginners, feature-rich for pros. Available on any device.

Magic subtitles

Add word-by-word captions to any video with Kapwing's subtitle generator. Change colors, fonts, and add animations or transitions.

Generative AI

Text to video is here. Create videos with a simple text prompt that include stock clips, music, subtitles, and transitions.

Collaborative editing

Organize footage and files with a shared workspace. Quickly review and share feedback with your team using real-time comments.

Edit video with text

Edit a video just by editing text. Trim videos or clip sections by removing text from the video's auto-generated transcript.

Automatic resize

Crop, flip, or resize videos to fit any platform. Built-in social media Safe Zones ensure your content always fits correctly.

Instant transcripts

Transcribe video to text with a single click. Repurpose audio or video content into articles and text posts, or convert to subtitles.

Translation & dubbing

Reach a global audience and translate videos in 70+ languages. Accurate translation for video subtitles and voice overs.

Enhance audio quality

Clean audio in seconds, remove background noise from videos, add music and effects, and split or merge audio with our built-in audio editor.

Maximize your brand’s reach by scaling content creation

Simplify and streamline the creative process so your whole team can go from idea to video efficiently.

Shorten feedback cycles to find what works faster

Say goodbye to sending large files and sorting through confusing threads of feedback in too many places. Get to the approval stage faster by sharing projects with a link and getting input from collaborators with timestamp-specific comments. Stay on the same page with a central hub for everyone to create, review, and store projects.

Collaborate with your team

Build a consistent brand on every platform

Never worry about your team using the wrong brand assets. Store your brand colors, fonts, logos, and subtitle styles to maintain visual consistency across content on every platform. Save brand templates to reduce the tedious work involved in recreating the same formats.

Make a Brand Kit

Reach a global audience with translated videos and subtitles

Break down the language barriers that block you from capturing qualified leads. Build an international customer base with accurate translations and subtitling in 70+ languages so your videos are accessible to people in every market.

Start translating

“Kapwing helps you spend less time learning complex video editing platforms and more time crafting stories that will connect with your audience and customers.”

Grant Taleck

Co-Founder of AuthentIQ Marketing

Frequently Asked Questions

Will Kapwing work for my marketing team?

Kapwing is perfect for any marketing team, from 10-person startups to enterprises with 500+ employees. We speed up the video creation process for every marketing channel: content, brand, social media, and internal communications. Kapwing’s AI features and shared team workspace enable your team to create more content in one streamlined process, advancing your marketing strategy to lead to real results.

Can I collaborate with my team on Kapwing?

Yes! Kapwing is a collaborative platform that streamlines the video creation process for marketing teams. Teams can create, review, and store content in one shared workspace so managers can stay up-to-date on project status and creators can get feedback on their work quickly.

Do you offer SSO for marketing teams?

Kapwing offers SSO (single sign-on) for Enterprise customers who want extra levels of support and security. Learn more about our Enterprise Plan on the pricing page or contact us with any questions related to TFA (two-factor authentication)or SAML/SSO.

Can Kapwing repurpose videos for social media?

Absolutely! If you have one video, then you have at least five more. Kapwing has several tools that speed up video repurposing by removing silences, finding highlights, adding subtitles, and resizing in just a few clicks. Create more with just one video to grow an online presence on every social channel.

How can AI help me make marketing and social media videos?

Experiment with content ideas using AI. Kickstart a brainstorming session by giving AI prompts or ideas to generate creative, sample videos targeting your ideal audience.
Always start with something. Generate examples of video layouts, transitions, or scripts to work off of—never start from scratch with AI.
Automate repetitive, tedious edits. Use AI to automatically remove silences or background noise, find highlights instantaneously for you, or repurpose your content to reach an audience on every platform.

What's different about Kapwing?

Easy

Start creating immediately with thousands of templates and copyright free videos, images, music, and GIFs. Repurpose content from the internet by pasting a link.

Free

Kapwing is completely free to start. Just upload a video and start editing. Supercharge your editing workflow with our powerful online tools.

Accessible

Automatically subtitle and translate videos with our AI-powered Subtitler tool. Caption your videos in seconds, so that no viewers get left behind.

Online

Kapwing is cloud based, which means your videos are wherever you are. Use it on any device and access your content anywhere in the world.

No spam or ads

We don't serve ads: we're committed to building a quality, trustworthy website. And we will never spam you nor sell your information to anyone.

Powerful

Kapwing works hard to help make the content you want, when you want it. Get started on your project today.

Trusted by millions of creators all over the world

Rated 4.9 with 4841+ reviews

Rated 4.5 with 1203+ reviews

Rated 4.4 with 193+ reviews

Best online video service ever. And a miracle for deaf people.

[Subtitler] is able to autogenerate subtitles for video in almost any language. I'm deaf (or almost deaf, to be correct) and thanks to Kapwing I'm now able understand and react on videos from my friends :)

Michael Trader

Information Services Freelancer

This tool should be in every social media account managers' bookmark list.

I use this daily to help with video editing. Even if you're a pro video editor, there is no need to be spending hours trying to get the format correct. Kapwing does the hard work for you.

Dina Segovia

Virtual Freelance Worker

It just works!

Kapwing is incredibly intuitive. Many of our marketers were able to get on the platform and use it right away with little to no instruction. No need for downloads or installations - it just works.

Eunice Park

Studio Production Manager at Formlabs

With Kapwing, we're always ready to create.

Kapwing is an essential tool that we use in MOXIE Nashville every day. As a social media agency owner, there's a variety of video needs that my clients have. From adding subtitles to resizing videos for various platforms, Kapwing makes it possible for us to create incredible content that consistently exceeds client expectations. With Kapwing, we're always ready to create - from anywhere!

Vannesia Darby

CEO at MOXIE Nashville

Spend less time learning... and more time crafting stories.

Kapwing helps you spend less time learning complex video editing platforms and more time crafting stories that will connect with your audience and customers. We've used the platform to help create engaging social media clips from our clients' podcasts and we can't wait to see how the platform simplifies this process going forward. If you've learned graphic design with Canva, you can learn video editing with Kapwing.

Grant Taleck

Co-Founder at AuthentIQMarketing.com

It keeps getting better!

Kapwing is probably the most important tool for me and my team. It’s always there to meet our everyday needs in creating scroll-stopping and engaging videos for us and our clients. Kapwing is smart, fast, easy to use and full of features that are exactly what we need to make our workflow faster and more effective. We love it more each day and it keeps getting better.

Panos Papagapiou

Managing Partner at EPATHLON

By the far the most user friendly software to use.

As a housewife at home looking to start a Youtube channel for fun with absolutely zero editing experience, it was so easy for me to teach myself via their YouTube channel. It takes the tediousness out of editing and encourages creativity. As long as Kapwing is around, I will be using their software.

Kerry-lee Farla

Youtuber

Kapwing is my secret weapon!

This is one of the most powerful, yet inexpensive and easy-to-use video editing software I've found. I blow my team away with how fast and efficiently I can edit and turnaround video projects.

Gracie Peng

Director of Content

Kapwing is king.

When I use this software, I feel all sorts of creative juices flowing because of how jam-packed with features the software really is. A very well-made product that will keep you enticed for hours.

Martin James

Video Editor

Love this site.

As an English Foreign Language Teacher, this site helps me to quickly subtitle interesting videos that I can use in class. The students love the videos, and the subtitles really help them to learn new vocabulary as well as better understand and follow the video.

Heidi Rae

Education

Excellent subtitling features

[It] works perfectly for me. Have been using Kapwing for a year or so, and their automatic subtitle tool gets better and better every week, it's rare that I have to correct a word. Keep up the good work!

Natasha Ball

Consultant