Magically turn long videos into social-ready clips with Repurpose Studio

AI-powered and fully customizable, Repurpose Studio makes it easy to create viral clips from your video and podcast content.

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Fill your content calendar with social-ready video clips

Transform long videos into professional-looking shorts that perfectly fit your brand. Create clips in minutes—no editing experience required.

Find and clip the best moments with AI

Repurpose Studio searches your video footage for viral highlights and then edits related sections together, all while removing filler words and unrelated footage from your final clip.

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Save time with custom brand templates

Create reusable templates that apply your brand's logo, color palette, preferred fonts, subtitle styles, overlays, and more. Save a template in your Brand Kit and instantly apply it to any future clips you create.

Create a clip

Create clips that fit on every platform

Repurpose Studio automatically resizes clips to the correct dimensions and centers the active speaker so they stay on screen. Repurpose Studio also supports every popular aspect ratio across social media.

Create a clip

“I've been a fan of Kapwing for years (video editing for non-video editors like me), but OMG their new "Repurpose Studio" is astounding. It takes your long videos and cuts them up and suggests clips for quick editing and publishing. Like: seriously.”

Michelle Excell via Linkedin
Co-founder and CPO at Voiijer

Repurpose long videos into clips and publish to every platform

Instagram Reels

Create and edit short-form, vertical videos with Instagram safe zones and automatic resizing.

TikTok clips

Reach more people when you create short-form, vertical videos for TikTok with subtitles and background music.

YouTube Shorts

Turn YouTube videos into Shorts to reach a wider audience and increase watch time.

LinkedIn clips

Become a thought leader on Linkedin with concise clips that share your perspective.

Podcast & webinar clips

Capture and share key moments from long videos like podcasts, webinars, and events.

Testimonials

Pull the best quotes and customer testimonials from user interviews or product demo recordings.

Every video creation tool you need, all in one place

Get all your editing done in one place. Craft your videos for every platform using powerful features accessible to everyone.

Online video editor

Edit your videos with our fast, powerful video editor. Accessible for beginners, feature-rich for pros. Available on any device.

Magic subtitles

Add word-by-word captions to any video with Kapwing's subtitle generator. Change colors, fonts, and add animations or transitions.

Generative AI

Text to video is here. Create videos with a simple text prompt that include stock clips, music, subtitles, and transitions.

Collaborative editing

Organize footage and files with a shared workspace. Quickly review and share feedback with your team using real-time comments.

Edit video with text

Edit a video just by editing text. Trim videos or clip sections by removing text from the video's auto-generated transcript.

Automatic resize

Crop, flip, or resize videos to fit any platform. Built-in social media Safe Zones ensure your content always fits correctly.

Instant transcripts

Transcribe video to text with a single click. Repurpose audio or video content into articles and text posts, or convert to subtitles.

Translation & dubbing

Reach a global audience and translate videos in 70+ languages. Accurate translation for video subtitles and voice overs.

Enhance audio quality

Clean audio in seconds, remove background noise from videos, add music and effects, and split or merge audio with our built-in audio editor.

Edit and customize your clips with a user-friendly video editor

Every clip you create in Repurpose Studio is 100% customizable with Kapwing's web-based editing tools.

Trim clips in seconds with transcript editing

Cut and refine clips until they're perfect by editing the video transcript just like a text doc. Finish edits faster by removing filler words and awkward silences with Smart Cut, our AI-powered video trimmer.

Create a clip

Add animated subtitles in one click

Repurpose Studio automatically adds accurate, word-by-word subtitles to every clip. Make your subtitles pop with built-in styles and animations, or design your own with custom colors, sizes, fonts, and effects.

Create a clip

Stand out on social with custom effects and visual overlays

Stop the scroll with eye-catching transitions, chapter cards, and visual overlays that are easy to customize. Grab attention in every feed with professional-looking effects, even if you’re not a seasoned editor.

Create a clip

"I've been dabbling a bit more into video production too thanks to Kapwing. I made 10 short videos that were snappy, fun, and packed with tips. It's like I've turned into a one-person content factory over here. 🎥"

Koka Sexton via Linkedin
VP of Community Relations at The Startup Marketer

How to turn your video into clips

Upload your original video
Upload or paste the link to the video you want to repurpose in Repurpose Studio. Repurpose Studio works best with long talking head videos such as podcast episodes, livestreams, and webinars.
Generate social-ready clips
In one click, we'll analyze your video's transcript and turn the most interesting parts into social-ready clips that center the speakers, are resized, and have subtitles.
Review suggested clips and make further edits
Download the clips right away or perfect them in our full editing studio. Edit the transcripts, customize the branding, and add overlays, then export and publish them.

Frequently Asked Questions

How does Repurpose Studio work?

Repurpose Studio is a content repurposing tool that analyzes a long-form video’s transcript, finds the most important moments, then extracts short, social-ready video clips for you. This studio is built into Kapwing’s video editing platform so you can take the suggested clips and edit them with cleaner cuts, enhanced audio, or custom subtitles.

What types of videos can I use with Repurpose Studio?

Repurpose Studio gives the best results with long-form videos over 10 minutes. This feature was built with video podcasts, online webinars, and virtual interviews in mind. However, you can use Repurpose Studio with any type of video you have.

Can I edit my clips after they’ve been generated?

Definitely. Unlike other auto clip makers online, this feature is a part of a full video editing suite. If you’re not satisfied with the clips output, take them directly to the video editor by clicking “Edit as project.” Then, make any edits to your clips with the video trimmer, add text overlays, or clean up the audio with the background noise remover.

Can I use this clip maker for audio-only projects?

Yes, this AI clip maker is built to repurpose video and audio projects. Create audiograms for your podcasts with eye-catching images, background music, and audio waveforms. Giving more visual elements and a stage for your audio to shine helps break through the noise of social content.

How do I save a video template for my brand?

To create a video template from a clip, click “Edit as project.” All visual edits, excluding trims, will automatically be saved in the Repurpose Studio for you. This includes subtitle fonts, background image colors, and animations. You can find these saved edits and apply the corresponding template to future video clips back in the Repurpose Studio with the rest of your suggested clips.

How do I resize a video clip?

Kapwing automatically resizes video clips to any size format you select. Alternatively, resize the clip manually by clicking and dragging the ends of the canvas, or enter custom dimensions for more control. Kapwing also has preset sizes for other social media platforms you can apply easily in one click.

Is there an AI tool that automatically extracts the best parts of a long video?

Absolutely! Kapwing's auto clip maker detects highlights in a long video and extracts the best parts for you. This AI clip maker works best with videos longer than 10 minutes. Unlike other automated clip makers, Kapwing provides you with a full video editing suite to edit your short clips after you select which ones you want to save.

What's different about Kapwing?

Easy

Start creating immediately with thousands of templates and copyright free videos, images, music, and GIFs. Repurpose content from the internet by pasting a link.

Free

Kapwing is completely free to start. Just upload a video and start editing. Supercharge your editing workflow with our powerful online tools.

Accessible

Automatically subtitle and translate videos with our AI-powered Subtitler tool. Caption your videos in seconds, so that no viewers get left behind.

Online

Kapwing is cloud based, which means your videos are wherever you are. Use it on any device and access your content anywhere in the world.

No spam or ads

We don't serve ads: we're committed to building a quality, trustworthy website. And we will never spam you nor sell your information to anyone.

Powerful

Kapwing works hard to help make the content you want, when you want it. Get started on your project today.

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Best online video service ever. And a miracle for deaf people.

[Subtitler] is able to autogenerate subtitles for video in almost any language. I'm deaf (or almost deaf, to be correct) and thanks to Kapwing I'm now able understand and react on videos from my friends :)

Michael Trader

Information Services Freelancer

This tool should be in every social media account managers' bookmark list.

I use this daily to help with video editing. Even if you're a pro video editor, there is no need to be spending hours trying to get the format correct. Kapwing does the hard work for you.

Dina Segovia

Virtual Freelance Worker

It just works!

Kapwing is incredibly intuitive. Many of our marketers were able to get on the platform and use it right away with little to no instruction. No need for downloads or installations - it just works.

Eunice Park

Studio Production Manager at Formlabs

With Kapwing, we're always ready to create.

Kapwing is an essential tool that we use in MOXIE Nashville every day. As a social media agency owner, there's a variety of video needs that my clients have. From adding subtitles to resizing videos for various platforms, Kapwing makes it possible for us to create incredible content that consistently exceeds client expectations. With Kapwing, we're always ready to create - from anywhere!

Vannesia Darby

CEO at MOXIE Nashville

Spend less time learning... and more time crafting stories.

Kapwing helps you spend less time learning complex video editing platforms and more time crafting stories that will connect with your audience and customers. We've used the platform to help create engaging social media clips from our clients' podcasts and we can't wait to see how the platform simplifies this process going forward. If you've learned graphic design with Canva, you can learn video editing with Kapwing.

Grant Taleck

Co-Founder at AuthentIQMarketing.com

It keeps getting better!

Kapwing is probably the most important tool for me and my team. It’s always there to meet our everyday needs in creating scroll-stopping and engaging videos for us and our clients. Kapwing is smart, fast, easy to use and full of features that are exactly what we need to make our workflow faster and more effective. We love it more each day and it keeps getting better.

Panos Papagapiou

Managing Partner at EPATHLON

By the far the most user friendly software to use.

As a housewife at home looking to start a Youtube channel for fun with absolutely zero editing experience, it was so easy for me to teach myself via their YouTube channel. It takes the tediousness out of editing and encourages creativity. As long as Kapwing is around, I will be using their software.

Kerry-lee Farla

Youtuber

Kapwing is my secret weapon!

This is one of the most powerful, yet inexpensive and easy-to-use video editing software I've found. I blow my team away with how fast and efficiently I can edit and turnaround video projects.

Gracie Peng

Director of Content

Kapwing is king.

When I use this software, I feel all sorts of creative juices flowing because of how jam-packed with features the software really is. A very well-made product that will keep you enticed for hours.

Martin James

Video Editor

Love this site.

As an English Foreign Language Teacher, this site helps me to quickly subtitle interesting videos that I can use in class. The students love the videos, and the subtitles really help them to learn new vocabulary as well as better understand and follow the video.

Heidi Rae

Education

Excellent subtitling features

[It] works perfectly for me. Have been using Kapwing for a year or so, and their automatic subtitle tool gets better and better every week, it's rare that I have to correct a word. Keep up the good work!

Natasha Ball

Consultant